Online Advertising

Internet Advertising

In today’s digital landscape, sustainable growth depends on a strategic, data-driven approach to online advertising. Salestudia provides an end-to-end solution to plan, launch and scale high-performance campaigns across all major platforms—integrating audience insights, creative excellence and rigorous analytics. For a broader overview of how paid media connects with brand, content and sales enablement, see Marketing & Sales.

Our methodology combines precise targeting with compelling storytelling and continuous optimisation. Every touchpoint across the customer journey—awareness, consideration, conversion and retention—is instrumented to contribute directly to your business objectives, whether that is qualified lead generation, e-commerce revenue or brand lift.

Our Approach

We follow a transparent, evidence-based workflow designed to maximise return on investment:

  1. Campaign audit & diagnostics. Review of existing accounts, creative, tracking and funnel performance to identify quick wins and structural gaps.
  2. Targets & budget model. Definition of audiences, conversion goals, KPIs and channel budgets aligned to funnel stages and payback windows.
  3. Creative development. Production of on-brand assets (static, video, HTML5), value propositions and offer testing matrices mapped to user intent.
  4. Tracking & measurement. Robust setup of pixels, events and UTMs with dashboards for real-time monitoring and weekly decision making.
  5. A/B testing & iteration. Structured experiments on messaging, audiences and landing experiences to reduce CPA and increase ROAS.
  6. Reporting & scale. Clear insights, next steps and budget re-allocation to top-performing combinations of channel, creative and offer.

Advertising Channels

We activate the channels that match your goals and audience behaviour. Explore the tactics and setups on each dedicated page:

  • Google Ads: intent-driven search, display and remarketing to capture demand at the moment of need.
  • Google Merchant Center (Shopping): product listings with image, price and rating directly in search results.
  • YouTube Ads: scalable video reach with precise audience and context targeting.
  • Instagram Ads: visual storytelling in Feed and Stories to drive engagement and action.
  • Facebook Ads: granular targeting and powerful remarketing across Meta placements.
  • Pinterest Ads: sponsored Pins that influence shoppers during the discovery phase.
  • TikTok Ads: trend-aware short-form video built to earn attention and conversions.
  • X (Twitter) Ads: real-time conversations and community reach via promoted posts.

By orchestrating these platforms within one measurement framework, we guide prospects from first impression to purchase and beyond. Expect faster learnings, clearer attribution and steady efficiency gains as campaigns move from pilot to scale.

Ready to elevate your internet advertising? Share a brief and we’ll deliver a 90-day roadmap, implement a clean measurement stack and launch testable campaigns that compound results week after week.